This is the responsibility of the preacher: to awaken within the hearts those questions which are relevant to spiritual life. That’s what the whole movement is based upon.
Our movement is based upon distributing, giving to others. When you give to others something which is very relevant and very valuable and you are giving it without any expectation in return, then not only the message, but the method of giving will act on the heart in such a way that one will begin to ask those questions.
Therefore it is a duty of preachers to selflessly give Krishna to others. To give themselves, and to give Krishna to others in such a way that the hearts of others will be changed. That’s the whole process of distributing Krishna consciousness and the secret in this distribution is the selflessness.
September 23, 2004, Moscow