Srila Prabhupada said, "Bhakti does not depend on seeing the Deity with jewelry - it is a different matter. We worship the Deity by strictly observing the rules and regulations of Deity worship - not by decorating with jewelry. Jewels will not attract anyone except thieves and rogues. People will be attracted by our preaching. I don't advise the Temples to purchase jewelry. Do not expose the Deity to this danger. I am not in favor of this.''
Memo to all centers, 13 December, 1973