So Krsna says, raso 'ham apsu kaunteya. "My dear Kaunteya, Arjuna, that taste in the liquid thing which you drink or use, that is I am." Just see how it is easily can be done. Nobody is without drinking something liquid. Either Coca-cola or water or this or that, something must be drinking. So Krana says that "I am the taste." So where is the difficulty of understanding Krsna? If we cannot... They say, "Can you show me Krsna?" All right, here is Krsna, see. Seeing means directly perception. When I say, "Let me see what is this mango," you are seeing already. Here seeing means tasting. "Let me see the mango." That means seeing means tasting.
Lecture on Bhagavad-gita 7.8, Bombay, 23 February, 1974