We have to associate with those who help us overcome these desires and avoid those who encourage us to fulfill them. Sometimes when devotees are weak, overcome by material desire, they associate with someone similarly weak, someone with the same material propensities. Then they simply encourage one another to engage in sense gratification. Instead, we should seek the association of devotees who can help us overcome our material desires. It is actually an item of sincerity to seek out proper instruction so that we can avoid committing sinful activities.
LFD Vol 2 pg 42, 3 paragraph