If you have got means, oh, you should prepare very nice foodstuff for the Lord. At Vrndavana in India there are temples still. They are spending thousands and thousands of rupees for palatable foodstuff, offering to the Deity. And those foodstuff are distributed to the, I mean to say, devotees. Not only devotees, even nondevotees come and take because by eating, one shall be devotee. Nobody shall eat... If I ask somebody, "Please come and hear Bhagavad-gétä," oh, he may not agree. But if I offer some palatable dishes, foodstuff, kåñëa-prasäda, oh, everyone will accept. Everyone will accept.
Lecture on Bhagavad-Gita 9.26-27, New York, 16 December, 1966