Especially in Western countries we have seen, this is very factual. Even very old man, he is working very hard, very big business magnate, very big politician, working very hard, and at night he goes to the nightclubs, pays $50 for entrance fee, and then he spends for wine and women lots of money. So this is his happiness. Even old man, eighty years old, he is also going to the club. Because in the material world the happiness means wine and women. That's all.
Lecture on Bhagavad-gita 4.18, Bombay, April 7, 1974